Cotton is perceived as a pure, natural fibre. It has been
used for years to provide comfortable, gentle clothing which is breathable
and gentle on the skin. It is often seen as a natural, environmentally
friendly choice. It is also used to make towels, as its absorbent nature
makes it perfect to use with the very youngest of us.
Unfortunately, the sad truth is that the planet is paying
a very high price for the cotton that we use. Cotton fibre accounts for
50% of global fibre requirements. The majority of the plant, by weight,
ends up in our food supply. It is however regulated around the world, as
a non-food crop.
Cotton is the most toxic crop in the world : It accounts
for 25% of the worlds insecticides, and more than 10% of pesticides.
The choice is clear; organic cotton provides us with all
the benefits of a natural, breathable, comfortable fabric to be used in
clothing, towels and sheets. Without the dangers that traditional cotton
production gives our planet.
